The use of the social interface will be used by creating a blog for each vendor at the market through their website. Blogs for each different seller will allow users to electronically speak with sellers about any concerns or ideas. According to Hubspot Blog, companies that create blogs see 55% more visitors visit their company website (Burnes, 2009). Increasing the number of website visitors can create a larger audience for businesses to attract. Bloggers, or people who write blog posts, are very important to businesses that use blogs. (Blogger, n.d.). Bloggers will place inbound links on websites to increase a website's view rate. Businesses that blog have 97% more inbound links on their website. Inbound links help websites rank higher in search engines due to the number of links mentioned on its website. (Burnes, 2009). The blogs will help bring visitors to the Starkville Community Market website, but more importantly they will open the door for new customers and patrons to learn more about the vendors as they
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