Inception, a film beyond anything in terms of creativity, had a beautiful idea of Inception defined as planting an idea in an unsuspecting person's mind while they are dreaming. We have to assume that somehow they were able to successfully create the "dream sharing" machine that can bring one person's subconscious into another's while dreaming. Now, let's start by defining some terms from the basics. By conscious we mean that a person is aware of his actions. Unconscious means that a person is not aware of his actions, for example: while riding a bicycle, we are not consciously aware of balancing the cycle (after some practice of course!) but yes, it is a memory, known as Implicit Memories / Procedural memoirs. Let's analyze the term "idea" in a completely new way. Let's say you somehow get a thought (insight) that changes how you behave in the future at one point or another. Now, after you have the idea, you need to store it somewhere (because the idea doesn't fade away and you also don't keep processing it all the time when you don't need memory). So it can be taken into consideration...
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