Topic > Casino Design Considerations - 689

Casino Design Considerations“ Architecture organizes and structures space for us, and its interiors and the objects that enclose and inhabit its rooms can facilitate or inhibit our activities through the way they use this language” (Lawson pg.6).Casinos are tough, competitive markets that try to outdo each other in promotions, services and overall design. A critical analysis of the considerations taken when designing a casino can be broken down into the theoretical forces of psychology, which include motivational, cognitive, perceptual, and social influences. In this review I will determine the design aspects that should be taken into consideration to create a successful operation. “Casinos are often designed to make people feel submissive and to increase emotional arousal” (Guelph News Release). Casinos implement certain elements to induce these feelings such as identification checks and security agents, asymmetrical colors and designs, and ambient noise levels. These perceptual influences evoke social status in casino patrons, making them feel out of place, or these subliminal tactics may not affect them at all. Casinos also use the strategic placement of gaming tables in relation to slot machines and other support structures to create a "labyrinthine" quality that encourages a sense of adventure and exploration by taking customers around the facility before even exposing them to anything different from the case....