Firstly, according to Kho (2007), social networking is mainly for knowledge management and places of expertise in companies. Secondly, social networking is a powerful organizational tool for organizing groups of people or clients in this case. Even on social networking platforms, users can easily exchange information about products that companies could adopt to organize corporate events and exchange customer information (Ladhani, 2011). As far as Lamont, a senior writer at KMWORLD, is concerned, the primary impact of social networks for business is the incorporation of social networks into established business processes. For example, many companies have incorporated their social networks such as LinkedIn into human resources programs such as recruiting, customer service, and innovation (Lamont, 2009). Third, some companies have created internal social networks to bridge communication between departments in the organization. Finally, the social networking platform allows businesses to use the profile to connect with more people than any other face-to-face contact.
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