All readings respond to different social, historical and political moments. Indeed, Siebert, Peterson, and Schramm's book was conceived, written, and disseminated during the Cold War; The book by Christians et al. was published at the end of the first decade of the 21st century, and Nero's article appeared just two years ago. In this sense, these three academic productions on the role of the press and its interaction with the political and economic context correspond to particular and perhaps even divergent concerns regarding both the press and the journalism that should be deployed within a given political and economic context. economic. Furthermore, this reflection on the expectations of the press and journalism has been developed within mainstream academic production, particularly in the United States. This is a fact, despite the explicit awareness expressed by Christians et al. and Nero to recognize the importance of situated and contextualized ways of thinking about media and the press. That said, normative expectations of the press have obviously varied depending on time and place. However, it is possible to say that what is constant is the actual concern regarding the role that both the media and journalism should play in a given society, despite its specificity. In other words, companies assume that the media knows for sure